Swooot: Healthy Dessert Snacks


Branding, Research and Social Media Content


Swooot Packaging




WHAT I DID: Redesigned Swooot’s visual identity and developed a fresh suite of brand and social media assets.

WHAT WAS ACHIEVED: Crafted a bold, youthful identity that better reflects Swooot’s mission and values — strengthening brand recall and audience engagement.

METHODS I USED: Illustration, Branding, Merch Design


Swooot is a work-in-progress that asks: what does a guilt-free sweet tooth look like? In a world where sugar is villainized, this speculative brand reimagines snacks with fresh eyes and a lot of curiosity. Stay tuned!